Hi Everyone, 

Some people have asked about the price of the course and how to determine if it will be worth it for them.

Here are three ways you can investigate and decide for yourself: 

• Gather data about effectiveness and impact
• Ask yourself, “How do I ensure that this will be worth it?” 
• Consider your life, do the math and figure out the ROI 

1) Gather external data about effectiveness and impact

Here are a few external data points to consider about Joe’s coaching and AoA courses: 

• Some of the top decision makers in the world pay Joe for coaching on how to be effective leaders, and they continue to retain him year after year. 
• Joe’s in-person workshops have a long waitlist, and his Masterclass has sold out every year. 
• AoA’s online courses have rave reviews, a completion rate that is unheard of in the industry, and their biggest source of growth is word of mouth. 

Gather internal data. Listen to the podcast and see how the concepts resonate with you. What is your experience like? How does your thinking change? How does your state of mind change?  

If a primarily intellectual experience like the podcast leads to positive changes in your thinking and well-being, how do you think a more involved hands-on experience would impact you? How much more effective would the experience of a course be?

2) Ask yourself, “How do I ensure that this will be worth it?” 

It doesn’t matter how good the teacher, the doctor, or the coach is—  if you don’t show up, you won’t see results. 

If we know that Joe is an effective teacher and coach, and you want to maximize what you get out of the course, ask yourself: 

• “How am I going to approach accountability to the course work?” 
• “How am I going to access my vulnerability as I’m taking this course?”
• “What’s the attitude I can have that will help me get the most out of this experience?” 

Create support for yourself to ensure that you show up in a way where you get the full benefit of your investment. You can ask a friend to help you be accountable, or do the course with them. Block time on your calendar to dedicate to the course and guard it fiercely. 

Look for the ways that you normally give up or get blocked and take steps to counteract it. 

Joe’s coaching and courses are effective. The data shows it. If you want to get as much as you can out of the course, ask yourself, “How am I going to ensure that I show up in the ways that will help me be successful?” 

3) Consider your life, do the math, and figure out the ROI 

The math is simple. How many good decisions do you need to make $3,000?

For most people reading this email, if you can improve just one big decision, that’s probably worth at least $3,000. What about a lifetime of good decisions? 

Don’t forget the things that can’t be measured in money. Whether it’s asking your boss for a raise, deciding whom to marry, switching careers, changing how you show up with your family, or starting a business, how much is clarity in decision making worth to you? 

Big Love,

Art of Accomplishment 

P.S. If you’re curious about the Decisions Course, join us for a live Q&A and rapid fire coaching from Joe on February 10th at 8:30 am PST.